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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Cruelty Free
e.l.f. Cosmetics Hydrating Face Primer transforms your face into a flawless, smooth canvas ideal for long-lasting makeup application.
Benefits
- Silky cream formula moisturizes, soothes, and brightens skin
- Refreshes complexion pre-makeup with hydration and essential vitamins
- Delivers sheer coverage with a natural finish
- Smoothes and preps skin for a prolonged makeup wear
- Great for: Normal, Combination, and Dry Skin
- Available in Small (0.47 oz) and Large (1.01 oz)
- 100% vegan & cruelty-free
Key Ingredients
- Grapeseed Oil - Calms and evens out skin tone
- Vitamin A - Hydrates and promotes skin's natural moisture
- Vitamin C - Brightens skin
- Vitamin E - Nourishes and softens skin
Formulated Without
- Phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban & hydroquinone
Apply to clean skin prior to makeup application to prep skin. Use a small abount and blend evenly on your face.
Dimethicone, Tridecyl Trimellitate, Dimethicone Crosspolymer, Vitis Vinifera (Grape) Seed Oil, Phenoxyethanol, Caprylyl Glycol, Retinyl Palmitate (Va), Tocopheryl Acetate (Ve), Ascorbyl Palmitate (Vc), Silica Dimethyl Silylat.
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Questions
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 3All Skin Types
- 2Everyday
- 1Dry skin
- 1Save time and money with this product.
- 1Primer
Describe Yourself
- 2Classic Style
- 2Natural Style
- 1Dry skin
- 1Late 40s, olive complexion
Most Helpful Positive Review
Love itt
I have combo skin, when i first put my foundation on my face it feels so dry and rough. But with this it feels like my skins made of velvet and that no amount of foundation or powder could dry it out. Ive used this product many times and it always makes me feel like i have soft skin
Most Helpful Critical Review
Nope.
My skin is really dry and I'd just discovered primer. The poreless primer was amazing but I figured that hydrating would be even better. I was wrong. It is sticky and made my skin burn. I tried it with different foundations to be sure it wasn't just the new ELF foundation I got with it, and it was t...
198 results
The Best Yet!
Verified Buyer
Reviewed at

I've tried them all, and I keep coming back to this primer. I agree with another customer when she says it compares to DHC primer. It makes your skin feel amazing, leaves a soft plump focused effect and I've used it by its self for years. I hope Elf never stops making this product, and confused as to why they took it off the shelves on stores. I like to follow with the coconut setting spray as a final step for one more application of hydration. I recommend this product all the time!
Velvety
Verified Buyer
Reviewed at

It feels go velvety when applied on skin. It's not sticky and makes my makeup look so good.
I love this product
I use it everyday
I 100% Recommend!
I LOVEEE all the elf primers! This one specifically keeps my skin feeling hydrated and moist which helps sooo much with the application of my makeup. Never had any problems with this product.
Lovereee
I love this gooooi and get this nowwww